What is SEO and why should it be a focus?
When someone searches for something online, Google will attempt to display the most relevant, trusted and informative pages at the top of its organic search results. SEO refers to the process of making sure that you are one of first of these search results.
We approach SEO in a two step process.
- The first step of our SEO work is where the analysis of your website and current SEO performance takes place and initial changes begin.
- The second phase is 2-6 months of maintenance work (normally 3 is required minimum).
Our SEO Process:
We analyse your website and current SEO performance, as well as competitors, creating a list of keywords that will get you the most results, and developing an effective strategy.
- Set Up
If you’re starting from scratch, we’ll set up you up with Google Webmaster tools, and a Google Plus profile. If you’re already established, we’ll optimise your existing content, update meta tags and the internal linking structure.
- Monthly Management
We will continue to optimise your existing content, create new content, monitor performance, and provide you with customised Google Analytics reporting, for as long as you’d like (we recommend at least three months).